WHAT WE DO
We Understand People
We are market researchers, evaluators, social and behavioural scientists. We understand people and the social context of consumer behaviour.
We Know Your Sector
We have a depth of experience across many sectors, so it's likely that we have addressed similar needs to yours.
We Know Methods
We understand research methods and how to match the best approach to your question. All methods are not created equal and good research is always tailor made.
We are dedicated to 'transforming data into meaning'.
We are more interested in what the research results mean than what they simply say. Most market research companies will provide you with data (the 'what'); some will even try to tell you what is means (the 'so what'). Research First is different. We help you translate the evidence into your business so that it adds real value – direct to your bottom line.