Liz Morley

Account Director

Liz’s technical research skills have been built over a long career in the design and application of both qualitative and quantitative research. She has held senior positions on both sides of insight delivery, having led social research teams within the UK’s central government and held senior positions within research agencies in London and New Zealand. Having lived both sides of the coin, Liz understands the fundamental importance of ensuring strong relationships across design, delivery and implementation to guarantee that information needs are met whilst balancing budgets, business plans and political implications.

Liz works collaboratively with our clients to explore their insight needs and to design bespoke solutions that meet their individual requirements.

liz@researchfirst.co.nz